GetResponse email marketing and online campaign management platform helps entrepreneurs build targeted subscriber lists and send high-impact newsletters, video emails, and follow-up campaigns. It offers marketing automation, responsive email design, hundreds of ready-to-use email templates, landing page creator, and useful statistical analysis tools.
Pros: I like having an email service where I can house all my contacts. GetResponse allows me to maintain multiple lists. There are tons of templates where I can compose any kind of email I can imagine. All the emails I’ve ever sent are maintained as templates that I can re-use or study for their analytics. I can go into sent emails and see who opened which emails and who didn’t open them. I pay for the service based on the number of active email addresses I have in the database. And, if anything ever happens to my site or my social media outlets, I always have my list to take with me wherever I go.
Cons: I’m not a fan of how they handle their billing. It seems the bill date moves every month. It makes me think I’m paying for 13 months in a calendar year instead of 12. I also don’t like how they do their count to determine billing. For example, an email address on 3 separate lists counts as 3 separate contacts. So, you may not have hit their limit for billing with the overall number of addresses you have on file. But, segmenting your lists and having the same email address on multiple lists may put you over your count and move you into a higher billing tier. That may not bother you but for me, I am often scrubbing my lists for inactive email addresses to make sure I’m not paying for someone who never opens my email.s.
Overall: One of the best parts of GetResponse is the customer service. I am one who likes to get on the phone to discuss a problem. But they have it set up where you’re routed to a live chat. I was resistant to use this format but everyone I’ve ever worked with when I’ve had a problem has been courteous and very, very knowledgeable. Without exception, we’ve been able to go back and forth on chat and resolve my issue. So, while I do not like live chat, it has worked like a charm for my GetResponse account.